TONY N PRISCARO FOUNDER/PRESIDENT
- Tony Priscaro is a highly motivated and experienced executive specializing in NASCAR clients. He consistently manages business operations and leading revenue growth across diverse environments. He offers a demonstrated record of results in orchestrating corporate sponsorships sales and building strong relationships with NASCAR teams to improve capabilities and meet demand in highly competitive markets. He is highly respected for his success in marketing and sales, including negotiating multi-million-dollar deals and partnerships.
- In his current role as the founder and president of PK Velocity Sports and Entertainment, he serves as a trusted advisor and subject matter expert, providing guidance and direction to NASCAR teams and drivers by managing a game-changing sports marketing agency to guide clients through all racing needs and enable their success.
- Tony’s accomplished career includes serving as a Vice President of a nascar race team for 16 years, where he negotiated corporate sponsorship agreements, developed innovative marketing strategies, built merchandise programs, and formed media relations for NASCAR XFINITY race teams.
- He additionally was the Chief Executive Officer and General Manager of the Carolina Thunder, where he was responsible for all team operations and directed new buissnes development for team partners and sponsorships as one of the youngest franshice owners in ABA history.
- He was also the founder and presidnet of Celebrity Promotional Services (CSP), where he established and maintained a successful sports marketing firm with partner, for former Pittsburgh Steelers conerback, Dwayne Woodruff. Together they secured major player endorsements and negotiating promotions for former and current Pittsburgh Steelers players.
- Tony is married to his beautiful, lovley wife Erica. He could not do all of this without her continuous support. They have four boys, Tavian, Jaycob, A.J, and Victor. Tony holds a Bachelor of Science Degree in Business Administration from Slippery Rock University, a Major in Business Management from Slippery Rock University, and a Minor in Sports Marketing from Slippery Rock University.